The best initial approach when a customer first enters a horticultural shop is the

• A. Service
• B. Greeting
• C. Merchandise
• D. Ignoring

Answer: (B)

Making a strong first impression through a greeting sets the stage for a positive shopping experience. When a customer enters a horticultural shop, a friendly, welcoming greeting signals that the staff is attentive and ready to help. This moment eases any hesitation, invites the customer to share what they’re looking for, and makes it easier to tailor assistance—whether pointing out beginner-friendly plants, recommending soil or fertilizer, or guiding them to a helpful display. A brief, warm greeting, delivered without hovering, builds trust and leads to a smoother, more productive conversation about needs and care tips. Ignoring the customer misses that opportunity to connect, so starting with a friendly greeting is the best initial approach.